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Doreen J. Haller, CFP®, CRPC®


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Doreen possesses a breadth of expertise in the world of financial planning. Having earned the  CERTIFIED FINANCIAL PLANNER™ Practitioner certification and the CHARTERED RETIREMENT PLANNING COUNSELOR™ designation, with almost 30 years of experience she is well-versed in insurance, investment and retirement income planning. She also possesses a wealth of supporting credentials, including maintaining FINRA Series 6, 7 and 63 securities registrations, which allow her to plan and execute strategies involving mutual funds, alternate investments, variable annuities, stocks and bonds. She is licensed in New York, North Carolina and California for insurance. She also holds licenses in California, Connecticut, Florida, Georgia, Indiana, Maryland, Massachusetts, New York, North Carolina, Pennsylvania, South Carolina, and Tennessee for investments.

Doreen belongs to Strategic Coach which is an entrepreneurial coaching program for successful business owners who strive for balance between family and business. Strategic Coach has been instrumental in creating the competitive edge that allows Best Times’ clients to be confident and secure in their objectives.

Applying special knowledge that over a quarter of a century of experience has given her, Doreen is able to assist in preserving, protecting and generating wealth while helping her clients work toward achieving their goals. She also helps her cliental to get to a comfortable financial situation by utilizing The Custom Wealth Architect™ (CWA). The CWA is a five-step process that constructs powerful blueprints that help to build and retain wealth. Doreen will use these tools along with her experience to help overcome the challenge of planning for retirement while mitigating unnecessary risk.

Doreen and her husband, Terry, live in her childhood home in Honeoye Falls, an 1867 farmhouse that they've restored. An avid, life-long skier, Doreen is a founding shareholder of the cooperatively owned Mad River Glen Ski Area in Vermont. She has worked at Bristol Mountain for over 29 years where she's known as a patient and talented ski instructor. She is also Treasurer of the RIT Women’s Council, Secretary of the Honeoye Falls-Mendon Chamber of Commerce, President of the North Bloomfield Community Association and President and Program Director for the Financial Planning Association of Greater Rochester.

Since 2005, Doreen has worked with the team at Best Times Financial Planning, where she provides sound advice and creative solutions to clients so they can make informed decisions to ensure the financial well-being of their families.

Doreen Haller is a registered representative of Lincoln Financial Advisors Corp. Securities and investment advisory services offered through Lincoln Financial Advisors Corp., a broker-dealer (member SIPC) and registered investment advisor. Insurance offered through Lincoln affiliates and other fine companies. Best Times Financial Planning is not an affiliate of Lincoln Financial Advisors Corp. CRN-2161463-062618